The problem is the truck buying public will not see the facts. They will see the ugly vehicle and say “yuck.” Musk needs to fire whoever designed the Cybertruck. Better yet write that individual a recommendation and send him over to Toyota. I think you underestimate the power of appearance. I think Musk made a major blunder here.

Daniel G. Jennings is a writer who lives and works in Colorado. He is a lifelong history buff who is fascinated by stocks, politics, and cryptocurrency.